Humanizer.me
Analysis of the content creator's website to identify weak points and propose improvement strategies.
- Date
- Client
- Humanizer.me
- Marketing strategy
- Analysis
- Google Ads
Role: Digital marketing specialist
Summary
The project involved analysing the content creator’s website to identify weak points and propose improvement strategies.
Results
The outcome was better search positioning for the site and the creation of Google Ads campaigns to drive traffic.
Content
The analysis drew up a picture of the most important weaknesses from a marketing point of view. I analysed the user experience, highlighting possible improvements to the landing page, in particular the section about the courses.
Attention also went to possible improvements related to the use of bold text and to different spacing between paragraphs.